Why is SEO Important for Garland Agency or Businesses?
Garland is booming and many businesses are popping up. Many are contractors like mechanics, electrical, HVAC, etc. As such the competition in Garland is growing. Not only that, but businesses outside of Garland are jockeying for positions on the search results. That means even if your business is in the city others from outside may outrank you on Google. If you’re ready to fix this or make sure you don’t get overtaken… Talk to a Garland SEO Consultant for a free site evaluation. The experts at our Garland SEO Agency will evaluate your site. Then we’ll give you specific recommendations to help your SEO efforts. FOR FREE!
How to Overtake Competition with SEO Consultant in Garland
There are hundreds of SEO factors that can help or hurt businesses in Garland. You’re trying to reach the top of the Google ranks and sao are yoru competitors. SEO has become very technical in the last few years – canonical tags, META, structured data are only a few aspects of a successful SEO campaign. If you aren’t familiar with those terms it’s best to consult an SEO expert to help you out. We can advise you on what you can do and/or take over your SEO efforts full time.
Where to Start – Step 1
The best place to start is by understanding what your clients or customers are searching for related to your business. We employ several tools to determine keyword search volume, competitions, long tail terms and the exact terms and questions people are searching for that find your site. Once we have a comprehensive list of keywords we need to prioritize them. There are two ways to prioritize keywords. 1. by search volume – you want to get found for the terms that are most often searched (and synonyms / LSI terms). 2. By your current ranking – if there are search terms you’re already ranking well for we recommend putting effort into getting those terms to the top. There may be low search volume but if you’re already on page 1-2 we can usually get those terms to the top few spots relatively easily. This will start gaining more traffic and sales the fastest even if not the greatest quantity.
Step 2
We need to fully understand your site’s hierarchy. That is, what your site looks like from a url perspective. We analyze your urls, titles, meta descriptions and several other technical aspects. We do this for each and every page then recommend updates to help Google better understand your site’s structure and relates pages.
Step 3
Full technical Evaluation. We will run our full suite of technical SEO audits. This will uncover any technical errors preventing Google from understanding yours site. This includes 404 pages, 3xx chains, canonical tags and about 200 other factors that Google looks at. Content length and uniqueness, interlinking strategy, page load speed, mobile friendliness, etc.
On and Off Site SEO Consultant in Garland
On-Site SEO
Onsite local SEO is optimizing things you can control on your website itself – the content, url structure, canonical tags and other technical elements,etc. Although the strategy is extremely intricate, the actual effort is not very difficult if you know what you’re doing (like a professional mechanic changing brakes). However, the hard part is figuring out what to change, how to optimize based on your specific business, competition and overall goals.
Off-Site SEO
Offsite SEO is optimizations that are not on your site – Social Media, guest posting on third party websites, inbound links, citations, etc. These SEO efforts are more difficult since it depends on other people or companies to play along. Sometimes it’s as simple as writing a great article and sharing it to get back links. Usually there’s a lot of outreach involved with minimal response. Any response will give you far more benefit than most on site SEO tasks.
More than 20 Years as a Garland SEO Consultant
We’ve been in the Garland area since 1998 and we don’t plan on leaving. We’ve helped hundreds of small and medium sized businesses get top rankings on Google with our white hat technical SEO audits. Talk to one of our Garland SEO Consultants for a free evaluation of your site, your competitors and free advice on how you can get better rankings. Of course we can dig deeper and take care of all your SEO needs if you don’t have time…